Friday Sock Co. Men's Bear in the Wild Merino Wool Socks

Merino Comfort with a Wild Side

Best For: Hiking, travel, everyday wear, and gifting for outdoor enthusiasts who want soft merino comfort with a distinctly Canadian-inspired design.

Soft merino warmth. These men's merino wool socks combine 70% merino with durable synthetic fibres for comfortable temperature regulation and breathable everyday wear. They're equally at home on the trail, around camp, or back in town.

Built for repeat wear. Reinforced heel and toe areas add durability in high-wear zones, while the extended yarn blend through the top cuff adds comfort and longevity. The No-Feel Toe Link helps reduce irritation inside hiking shoes, boots, and everyday footwear.

Wild design, Canadian spirit. A grizzly bear and leaping salmon make the purposefully mismatched pair a natural fit for hikers, anglers, and wildlife lovers. Designed in Canada and made in Italy, they make an easy outdoor gift with plenty of personality.

Features & Benefits

• 70% merino wool blend — provides soft comfort, breathable wear, and natural temperature regulation.
• Reinforced heel and toe — adds durability in high-wear areas.
• No-Feel Toe Link — helps reduce pressure and irritation inside footwear.
• Extended yarn blend through the cuff — adds comfort and durability around the upper edge.
• Designed in Canada, made in Italy — combines Canadian design with Italian production.